The Key has launched dozens of startups, built brands from early adoption through household name, and created multi-dimensional communications programs for a wide range of companies.

Our mission is to tell a new story. To do so, we empower people and companies to unlock their best through high-impact, low-bullshit communications.

At the heart of our programs is sharp strategy, story development, thoughtful media outreach, and real consultation. With a strong focus on early-stage companies, we also have rich experience in tech, consumer, nonprofit, and social impact work, along with PR strategy and support for several established companies.


‍WE CAN PARTNER WITH YOU TO:

  • Conduct a competitive landscape analysis to understand your company’s current market position, reporters to win over, and media white space to own
  • Refresh messaging, positioning, and branding that resonate with your key audiences
  • Create and evolve long-term strategic plans to support brand awareness
  • Design and execute robust media relations programs from soup to nuts – from strategizing and pitching to measuring results
  • Manage thought leadership programs to establish your executive’s expert voice on the right platforms
  • Support event and speaking programs that meet your audiences at the source
  • Coordinate social media influencer campaigns to further amplify your brand
  • Manage (and win!) awards programs to validate your company and increase visibility
  • Conduct media training to ensure your spokespeople are prepped and ready for the spotlight – ranging all the way from a team-led media training to a series of producer-run video trainings for broadcast
  • And more (pretty sure we could make a kitchen sink with the right tools…)!

Our network is strong; most work has been referred to us by current and former clients or colleagues, by VCs, or by reporters who’ve seen our impact firsthand. Investors see us as a smart spend, especially when a story is complex and the audiences vary.

We take our reputation and our referrals seriously — and want to showcase what The Key can unlock.

Give us a holler: yo@thekeypr.com.

Just a sample of some of the phenomenal brands we’ve partnered with:

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